Josh Golin on toys, marketing, and when Barbie goes bad. – Rob Hopkins
Barbie's Marketing Campaign is Everything - United Partners
Mattel's 'robust marketing' pays off with Barbie sales uplift
A Masterclass in Marketing: Tips from the Barbie Movie Marketing Team • Bebadass.in
3 key takeaways for adland players from Barbie's US$150m marketing strategy | Marketing-Interactive
Barbie' movie's $150 million marketing campaign | Fortune
The Daily Scoop: Barbie's marketing juggernaut paints the world pink - PR Daily
The Marketing Power of the Barbie Movie
How did Barbie do it? Warner's head of marketing on creating a 'pink movement' | Barbie | The Guardian
5 wild moments from the Barbie marketing campaign | Creative Bloq
How the Barbie movie marketing machine tapped into a cultural zeitgeist | CBC News
How Greta Gerwig's Barbie has Mastered the Marketing Game - PHS News
Barbie's $150 Million Marketing Campaign | by Habiba Lotfy | Medium
Barbie Marketing: How the New 'Barbie' Movie Went Viral - NeoReach | Influencer Marketing Platform
Barbie Movie Boosts: How the Barbie Movie Redefined Brand Marketing - DigitalMarketer
How did the Barbie marketing team get it so right? Nostalgia - THE FIFTH
Come on Barbie … Show how marketing is done.
barbie mania, or how warner bros' creative marketing campaign painted the whole world pink
barbie mania, or how warner bros' creative marketing campaign painted the whole world pink
Barbie Movie Marketing Campaign Was One for the Ages – The Hollywood Reporter
This Barbie wants you to play along with her marketing campaign
Dolls to Dollars: What We Can All Learn From the Barbie Marketing Team
Barbie Marketing: Warner Bros. Has Made It a Barbie World
4 Lessons We Can Learn from the Barbie Movie Marketing Strategy - Single Grain
